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Greenvil In-House Brands
Greenvil designs sustainable brand planning and collaboration projects based on high-quality, eco-friendly raw materials from Tanzania. Focusing on rattan and fabric bags and furniture with traditional patterns, as well as premium Tanzanian coffee, we execute a phased, long-term launch strategy to establish these brands in global markets.
Through integrated online and offline marketing, we expand global distribution while delivering social value through sustainable business models. In the long term, a gallery café in Germany will serve as the global marketing hub, connecting Tanzania’s manufacturing capabilities with European premium markets.
Document Access & Download
Project materials are available exclusively to potential partners.
Access is granted after a request via the download link and brief email verification.
1
Global on-offline marketing
This is an integrated global online and offline marketing project centered in Tanzania, expanding to eight neighboring countries and the European and Nordic markets. It combines digital channels and on-site experiences to maximize brand exposure and market share, and provides strategic value to local and global customers and investors.
2
Rattan X Fabric [Korean Folk Painting & African Traditional Patterns] Bag & Furniture Launch
A brand launch project that combines Korean folk paintings and traditional African patterns with rattan and fabric materials, presenting a collection of bags and furniture, incorporating sensuous design and cultural value.
3
Launch of Tanzanian coffee brand
Based on high-quality local Tanzanian coffee
This global brand launch project emphasizes sustainable agriculture and fair trade, and collaborates with local producers to introduce products that combine traditional flavors with modern sensibilities to the global market, maximizing brand value and market share.